In this episode we talk to Tony Preedy, Managing Director at fruugo.com
Tony has been in the online business for the last 20 years and has a lot of experience and knowledge about marketplaces and digital commerce.
In this episode we talk about how to understand the product life cycle. How does the product life cycle operate, and how is it relevant for the visual merchandiser and other roles within the company? We talk about the importance of understanding the products on your eCommerce, show the products at the right place at the right time, and how to find the perfect mix between machine learning and human.
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17. Conversational Commerce
16. Shopping behaviour during the pandemic
15. The eCommerce journey of Coolstuff
14. Product discovery B2B Commerce
13. Composable Commerce
12. Headless CMS
11. Findability at IKEA
10. Advanced eCommerce
9. Headless commerce
8. Ecommerce trends in the Nordics
7. Paths to Product Discovery
6. Product master data
5. Automated pricing with rules and algorithms
4. Improving the customer experience
2. The eCommerce journey of H&M
1. Data-driven visual merchandising
Radically Smarter Commerce - Trailer
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