Bruce provides us with great insight into BC’s Blue Economy and the role that the emerging BC seaweed industry is playing by helping to solve some of the biggest challenges humanity is facing today; climate change, economic instability and food security.
Bruce and I touch on some exciting innovation currently underway in the seaweed and algae bioplastic space (a serious contender in the replacement of petroleum-based polymers in the future) and the impact that this will have on flexible plastic packaging and the CPG industry.
Seaweed is becoming an increasingly popular ingredient and is a fantastic dietary source of iodine, vitamin K, B, zinc and iron. With this taken into account, the potential to utilise seaweed as an ingredient in your food based products to create a unique flavour, point of differentiation, nutritional boost is definitely worth considering!
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Bruce Wallinger serves as a food sector director and board member with the Pacific Seaweed Industry Association (PSIA). He is also a freelance business consultant working with natural and plant-based food entrepreneurs and companies.
Prior to consultancy work, Bruce was the vice president at Orca Specialty Foods Limited, Canada’s leading value-added seafood processor. He also worked for Icicle Seafoods as a national sales & marketing manager for Canada.
Prior to working in the seafood industry, Bruce worked directly and extensively with BC First Nations communities and tribal associations as an advisor assisting with environmental impact assessments, community-based planning, and funding.
Bruce earned his Bachelor of Arts degree in geography at UBC with continuing education at BCIT and Sauder School of Business.
Web: https://seaweedindustry.ca/
Email: bruce.wallinger@seaweedindustry.ca
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Please support this podcast by checking out our show sponsors
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130. A Conversation with Alice Grey - Founder and CEO of iHeart Fat Fudge Foods Inc.
129. A Conversation with Melinda Divers, CEO & Founder of Moonshine Mama’s Elixirs & Tonics
128. Mastering your COGS for Optimal Profitability with Dominica Bay of PLNT LIFE Brand Accelerators
127. Revolutionizing Gluten-Free Delicacies: A Candid Conversation with Chae and Jim Kim, Co-Founders of Earthling Foods
126. Year 1 in the books with Miki Talebi, Founder and CEO of oomé
125. CPG Distribution: Tips, Tales and Triumphs with Randy Sihota, Director of Nationwide Natural Foods
124. Creator Spotlight: A conversation with Doaa Jamal on CPG product photography
123. Funding mechanics and a technical build: Insights from Shawn Leggett, President & Founder of GroundUP Eco-Ventures
122. Unleashing the Power of PR for your CPG brand: Insights from BeCurious PR Founder Natasha Compton
121. Planting the Seeds for a Successful CPG Brand launch: Insights from Dominica Bay of PLNT LIFE Brand Accelerators
120. Crafting a Product Market Fit with Mitch Cobb, Co-Founder and CEO of Libra Non-Alcoholic Beer
119. Overcoming Challenges and Achieving Wins: Insights from a CPG Co-founder, Austin Calladine - CMO at Sweet Nutrition
118. LIVE episode from the CHFA NOW conference feat. Lindsay O’Donnell, Founder and Marketing Director of Piquant Marketing
117. Navigating the High Seas of Food Production and Business Ownership with Brian Chin and Jade McConnell from Morgan’s Harbour
116. Growing a Business in the Health and Wellness Industry: Lessons from Pulp & Press GM Devin Powell
115. Closing the loop : Jennifer Henry, Founder & CEO of Perk.eco on the Future of Recycling and End-of-Life Solutions for Packaging in the CPG Industry
114. From Local Farms to the Canadian Shelves: A Conversation with Sheena Russell, Founder & CEO of Made with Local
113. Fueling Your Business with Healthy Habits: A Conversation with Yoggu! Founder and CEO Jade Herrmann
112. A hyper focused approach to Marketing & Ecommerce with Nima Sotoadeh - Founder & CEO at Broya
111. Bringing Back Heritage Chocolates & Leveraging Trade Marks with Crystal Westergard - Founder of Canadian Candy Nostalgia
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