Storytelling is a central tenet of impacting human behavior and generating real social change. That's why the TSET Health Communication (HC) team is an important part of executing the agency's mission. But creating messages that resonate is no easy task. Hear from three special guests about the logic, strategies, and execution of TSET's award-winning HC team: Renee Nolen Rosencrans of the Centers for Disease Control and Prevention’s Office of Smoking and Health shares her expertise on why health-focused messaging campaigns are critical to changing and understanding poor health behaviors; Sjonna Paulson, TSET HC Director, shares the history, evolution and strategies behind our work in HC; and Laura Beebe, an epidemiologist with the University of Oklahoma Health Sciences Center who works closely with TSET as an evaluator to ensure that our messages are effective, shares interesting results from some of our most impactful public health campaigns.
All music licensed through PremiumBeat. Full credits and transcripts available at tset.ok.gov/podcast.
#45 Youth Vaping and How to Reduce It
#44 Getting to the Heart of Good Health
#43 Celebrating 20 Years of the Oklahoma Tobacco Helpline
#42 Staying Physically Active at Work, School and Around the Town.
#41 TSET Reorganization and Local Nutrition Innovations
#40 A State Plan and Corrective Statements to Fight Tobacco
#39 TSET’s Investment in Research Reaps Healthy Dividends
#38 Fun, Fit and Safe Physical Activity for All Ages
#37 Youth Nutrition and Lowering Obesity
36# The Sinister Shapeshifting Tobacco Industry
#35: Preemption: Foe of Public Health and Local Control
#34: Taking Down Tobacco at Any Age
#33: Healthy Body and Spirit Through the Holidays
#32: Surviving Cancer with Screenings and Tobacco Cessation
#31: Native American Health, Culture and Tobacco
#30: Nutrition in Public Schools
#29: Benefits of a More Walkable Oklahoma
#28: Nutrition on a Budget: Eating Healthy in Food Deserts
#27: Encore Presentation: TSET Community Impact
#26: A Vicious Cycle: Mental Health, Nicotine & Youth Quit Resources
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