James started The Good Beer Co – Australia’s first social enterprise of its kind – to brew beer for good causes and inspire change by demonstrating what purpose-led businesses can achieve. In his 20+ year career, he’s been a change-maker, pioneering corporate social responsibility at a major banking group, helping build partnerships to lift one million UK homes out of energy poverty, helping grow a social enterprise that floated on the London Stock Exchange, negotiating ground-breaking, multi-million dollar partnerships to cut carbon emissions, creating a national Healthy Air Campaign as the CEO of a national environmental charity, and forming an alliance between a new green energy company and leading environmental organisations to generate over $3 million in funding.
He’s also been named on Linkedin’s inaugural list of Top Green Voices in Australia and New Zealand, a curation of 15 must-follow thought leaders sharing their perspectives and passion for sustainability, climate change and protecting the environment.
In this episode, James shares his background leading to where his focus now lies, through the lens of partnerships.
I think you’ll get so much value from listening to how James approaches product development and campaigns. I truly believe that any organisation leading with a higher purpose is compelled to think innovatively and to seek out strategic partnerships. It’s consistent with the ambitious nature of purposeful organisations to find collaborators that help them to build awareness and scale their impact. This interview is a masterclass in purposeful partnerships.
Here are some of the highlights:
Connect with James
Linkedin: https://www.linkedin.com/in/jamesgrugeon/
Twitter: JamesGrugeon
Website: https://www.thegoodbeerco.co.uk
Ep 60 Danielle Owen Whitford: Tackling Toxic Productivity
Ep 59 Desmond Campbell: Celebrating First Nations identity and cultural legacy
Ep 58 Aga Bajer: Belonging is a Verb
Ep 57 Georgia Windrum: Helping Australians build the future we all deserve
Ep 56 Neal Foard: The Power of Stories to Inspire The Best of Us
Ep 55 Sasha Titchkosky: The future of business is circular
Ep 54 Lucy Piper on building a green collar workforce
Ep 53 Sally Irwin on creating a world of freedom
Ep 52 Carolyn Butler-Madden on balancing Purpose & Profit
Ep 51 Heidi Dening on cultivating resilience in difficult times
Ep 50 Branden Barber & Kristin Canning of Rainforest Rescue, On protecting rainforests forever
Ep 49 Nimmity Zappert, Founder All Of The Good Things & Chair Fair Trade Assoc ANZ on living the Good life
Ep 48 Thomas Mayo on the Voice to Parliament
Ep 47 Kirrily Graham, Founder Dovetail Social Enterprises on small business impact partnerships
Ep 46 Dena Vassallo of SOCIETY and Joanne Painter of ICON AGENCY on brands leading societal progress
Ep 45 Danielle Chiel, CEO of KOCO on giving women a voice
Ep 44 Paula Kensington, CEO of CFO Conversations on Flipping The Business Model
Ep 43 Nikki Beaumont, Founder & CEO Beaumont People on the Four Day Work Week
Ep 42 Kelly Beater, Head of Felix Mobile on the Power of a BHAG
Ep 41 Graeme Cowan, Co-founder WeCARE365 on creating mentally healthy workplaces
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