How to get your very first clients

In this episode, Frankie Tortora and Steve Folland have a chat in response to an excellent question from artist and illustrator Lisa Callaghan.

She says:

“As an aspiring creative freelancer, what do you recommend as being the first steps towards generating paid work? How do you get those very first paying clients?

I'm already on social media, putting my work out into the world (well, to all of my 25 followers!). I've also looked at platforms like UpWork and haven't found any projects that fit — either they're looking for much more experience than I can offer, or I have what they want but they'd like me to do it for less than minimum wage.

Help!”

What would your advice be? Let us know your thoughts using #DIFTKpodcast on Twitter and Instagram, and join in the conversation via the DIFTK Community.

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This episode is supported by AXA Business Insurance

At AXA Business Insurance, we know that running any small business is hard work; but making your freelance business a success while looking after the kids can be a real challenge. That’s why it’s AXA's mission to make your business insurance easy through tailorable cover to suit your freelance business and a 24-hour legal and tax helpline for when you need a tricky question answered.

And while we’re making insurance easier, you can focus on what matters — making your business a success for your family.

Work hard, insure easy.

Visit AXA’s Business Guardian Angel for more business help and support.

AXA Insurance UK Plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.

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Lisa Callaghan's Instagram
Frankie Tortora's website
Steve Folland's website
Steve's podcast - Being Freelance

Doing It For The Kids website
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