July National Ice Cream Month - WI Dairy Celebrates! Kristen Metcalf

July is National Ice Cream Month, and while we enjoy those frosty treats, let's remember the hard working dairy farm families that help make it possible. One of which is Kristen Metcalf, District 25 Director that sits on the board of Dairy Farmers of Wisconsin. She represents producers in Green, Rock and Walworth county and operates a dairy herself.

Metcalf says that although Wisconsin may be known for its cheese, ice cream is another incredibly popular dairy product that consumers and retailers look to the state for. "Thanks to the incredible milk from nearly 5,500 dairy farms across Wisconsin, more than 46 million gallons of ice cream are produced in Wisconsin annually. There are over 108 million buyers of Ice Cream and sherbet across the U.S., with an 83% household penetration. An average buyer (consumer) purchases 45 pints each year!"

That turns into major milk volume for the state's dairy producers too! Metcalf notes that it takes about 2–3 gallons of milk to make just one gallon of ice cream. She says just ONE Wisconsin dairy cows can actually produce enough milk in a single day to make three gallons of ice cream. Wisconsinites each enjoy an average of 17 pounds of ice cream a year!

Metcalf says that Dairy Farmers of Wisconsin is happy to be partnering again with the Alice in Dairyland program to amplify all things dairy. In her role, Alice in Dairyland hosts a statewide spotlight on ice cream, appearing in radio, TV, and digital segments across Wisconsin. On average, Alice helps us earn over $18,000 worth of media coverage and reaches close to 800,000 consumers through at least 20 scheduled interviews. That’s huge visibility for our farmers and our state’s dairy industry.

Wanna find out more about National Ice Cream month and Wisconsin's dairy industry? Find the details here!

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