559. Stories Are the Future: Ben Whybrow on Emotional Intelligence, AI, and Meeting Patients Where They Are

Ben Whybrow returns for part two of our conversation, and this time we dive even deeper into the art—and science—of clinical communication. From the way stories create emotional buy-in to how AI could reshape patient interactions, Ben brings insight, humor, and clarity to the complexities of modern healthcare. We break down what makes reassurance effective (or not), how to communicate with patients who don’t agree with your clinical narrative, and why understanding beliefs is just as important as understanding symptoms. Ben also shares his take on the NHS's AI roadmap and how future clinicians may have to adapt to tech-based frontlines. Whether you're a new grad or a seasoned clinician, this episode is filled with actionable strategies to improve how you connect, explain, and empower.

🔗 Learn More About Our Guest At:

🌐 Clinical Communication Podcast
🐦 Twitter/X: @bwhybrowphysio
📸 Instagram: @bwhybrowphysio

📚 Resources Mentioned:

The Way Out by Alan Gordon
Psycho-Cybernetics by Maxwell Maltz
Alchemy by Rory Sutherland
Storyworthy by Matthew Dicks
NHS 10-Year Plan
Motivational Interviewing
NLP (Neuro-Linguistic Programming)

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