Optimising credit limit increases for profit, with Cristian Bravo (Western University)
How to Lend Money to Strangers

Optimising credit limit increases for profit, with Cristian Bravo (Western University)

2023-12-07
"Causality is the new explainability."We all know credit limit increases are one of the most, if not the most, important levers in the card profit model. And we all know the reality of managing credit limits is far more complicated than the theory - every action has a reaction and all of that. So we focus on pulling back and releasing the spring of the pinball machine and then just get ready to react as best we can.But as data analytic techniques become more advanced, we can plan more and leave less to chance. So in...
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