Growing brands podcast series - Marketing Session with Elliot Schwartz

2024-10-21

There is a lot of good information on the topic of marketing out there but it's not always focused on the insurance industry. Having helped many small and large companies in the insurance industry with their brand building for more than 36 years, the COVER team decided that it would be helpful to create a podcast series that distills brand and digital marketing frameworks and concepts into actionable steps. The focus is on helping insurance professionals, from brokers through to advisers and SM...

There is a lot of good information on the topic of marketing out there but it's not always focused on the insurance industry.

Having helped many small and large companies in the insurance industry with their brand building for more than 36 years, the COVER team decided that it would be helpful to create a podcast series that distills brand and digital marketing frameworks and concepts into actionable steps. The focus is on helping insurance professionals, from brokers through to advisers and SMEs across the financial services industry, drive growth in their business.

By blending our knowledge of Financial Services and marketing with our unique media approach and our insight into the South African and broader African markets, we make core marketing concepts understandable, actionable, and measurable to directly improve revenue and brand growth.

COVER's Growing Brands series will provide resources and regular conversations with marketing professionals, bringing you better practice examples that can move the needle on growth. Pair that with an annual 'Marketing playbook' that can help guide you for the year ahead.

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