Business:Management & Marketing
Host, Laura Patterson interviews Ziggy Shanklin, CEO and Founder of White Cloud Security, Inc. for her new monthly program: Ready, Set, Grow! Ready, Set, Grow! is to provide a venue for CXOs to share their insights on what it takes to successfully achieve organic growth, lessons learned, the role they believe Marketing needs to play in growth and how they measure Marketing’s contribution beyond this “quarters” revenue.
Steven "Ziggy" Shanklin, CEO and Founder of White Cloud Security, Inc., is a leader in groundbreaking development for the cyber-security industry. Ziggy was the Director of Software Development for two cyber-security startups acquired by Cisco Systems, Wheelgroup Corp (1998) and Psionic Software (2002). Prior to starting White Cloud Security, where he invented their breakthrough "App Trust-Listing" technology, he was the VP of Engineering at Coretrace, Inc, an application whitelisting company acquired by Lumension Security (2012).
About White Cloud Security
White Cloud Security provides a Trust-Listing cyber-security service that blocks all untrusted Programs and Scripts from running on users’ computer systems.
In 2017, the WannaCry and Petya Ransonware attacks infected hundreds of thousands of computers worldwide. Hacking has became a big business for criminal organization and is now more profitable than the illegal global drug trade in marijuana, cocaine and heroin combined. The cost of Ransomware for 2016, grew from $209 Million in Q1 2016 to $1B, and was expected to reach $5B in 2017. Application Whitelisting/App Control technology is the number one type of breach prevention solution recommended by Dept. of Homeland Security's US-CERT, the NSA, the FBI, Australia’s ASD, Canada, AIG, SANS, ISA, and NACD; but is nearly impossible to deploy and manage on a large scale. App Trust-Listing, the Next Generation of Application Whitelisting/App Control, uses Secure Crowd-Sourcing and Trust-Inheritance to simplify the deployment and management of which Apps are Trusted to run in your network. It's a simple and effective solution to the rapidly expanding array of today’s ransomware and malware threats.
How to Accelerate Company Growth Strategically (Part 2)
What Sales Leadership is in Denial About
Does Revenue Ops Affect Alignment? Of course!
Ready, Set, Grow! with guest, Greg Stock, CEO - Zenoss
Advice: Why Process Drives Organic Growth - Marc Hafner of Revionics
A Deep Dive into a Self-Funded Start Up with Maria Grineva
Failure of Salespeople is Self-Imposed by Companies
4 Steps to Accelerating Company Growth
Where AI Fits into the Big Picture of Sales
3 Demands of a Growth Culture - Dave Sikora Podcast with Laura Patterson
4 Cultural Values A Company Needs to Compete – Kevin Jones with Laura Patterson 22 Min. Podcast
Becky Taylor, COO, SensorRX on Ready, Set, Grow! with host, Laura Patterson
How to Get Marketing and Sales to Work Together - Michael Sala
A Different Kind of Data Buyer: Private Equity Investing in Data Companies
Funnel Radio Channel Programs for Sept 27 2018: Five Programs hosted by Praill, Vanella, Peterson, Heinz and Silverman
An Entirely New Way to Write a Book - JT McCormick on Ready Set Grow
How Ziggy Shanklin Organically Grew his company White Cloud
The Role of Product Marketing in Supporting the Sales Process
How Variables in Selecting a TM Service Drives Price
The REAL Alignment Between Sales and Marketing in B2B - Diane Updyke
Code and preview