Ep. 145: How to Set Sales and Marketing Targets: A Step-by-Step Guide for Entrepreneurs

In today’s episode, I’m talking all about how to stay aligned with your larger goals with real, tangible targets through the “waterfall metrics process.”  It’s a simple framework that ensures you are constantly working on the needle-moving stuff and keeping an eye on the big picture.

 

Because the big picture is really important and too easy to lose sight of.

 

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