Videos Tips for Associations with VideoRequest’s Terry Nawrot

Our guest on this episode of The Member Engagement Show is Terry Nawrot, co-founder and CEO of VideoRequest, a video creation, editing, and sharing platform. Terry talks about the many ways associations can use video and make video creation do-able. Topics covered include:

• What's changed in terms of how people prefer to consume video content?
• Who should "own" and be making video content in organizations?
• Leveraging existing association content for video.
• The value of getting information from human beings.
• Video as a strategy, not a one-off project.
• Video is a relationship, not a marketing, tool.
• The many ways associations can use video.
• Producing video using the resources you have available to you.
• The amazing things today's video tools can do.
• Myths and misconceptions about video.
• How to measure the performance of your videos.
• Does one video channel work any better for associations than another?

 

Learn how you can make video easy for your association:

Record, collect, and polish videos from staff or members and share them directly in your community or emails with Higher Logic Thrive Video, powered by VideoRequest.