Key ingredients for building scalable sales engines

Building Scalable Sales Engines with Richard Schenzel from Atscale

In this episode, we dive deep into the future of sales with Richard, founder of Atscale. Together, we explore how BDRs (Business Development Representatives), AI, and scalable sales systems will evolve in the coming years.

Richard shares his experience helping VC and PE-backed companies build high-performing sales organizations, conduct commercial due diligence, and develop sales rep excellence. We discuss:

🔥 Will AI replace BDRs — or just the bad ones?
🚀 What makes a sales engine truly scalable
🧩 How to break down silos between marketing, sales, and CS
👥 Why first-time sales managers need leadership training
⚙️ The balance between hiring fast and hiring right
🤖 How to use AI tools without breaking your sales process
🎧 Plus: practical frameworks for hiring, onboarding, and coaching sales teams

If you're a founder, sales leader, or investor looking to understand what separates top-performing commercial teams from the rest, this episode is packed with insights you can apply right away.

#SalesLeadership #BDR #GoToMarket #RevenueOperations #SalesPodcast #StartupGrowth #SaaS