S3 EP2: Building Corporate Partnerships Through B2B Sales with Josh Parks from Ghostfit Apparel

2026-01-21

In this episode, we sit down with Josh Parks, founder of GhostFit Apparel, to explore the brand’s evolution from a direct-to-consumer (B2C) startup into a thriving B2B apparel business. Josh breaks down the realities of sales—how to handle rejection, push through setbacks, and stay consistent when prospects say no. He also shares practical strategies for winning conversations at trade shows, leveraging LinkedIn outreach, and navigating common sales objections. For new and aspiring entrepreneurs, Josh off...

In this episode, we sit down with Josh Parks, founder of GhostFit Apparel, to explore the brand’s evolution from a direct-to-consumer (B2C) startup into a thriving B2B apparel business. Josh breaks down the realities of sales—how to handle rejection, push through setbacks, and stay consistent when prospects say no.

He also shares practical strategies for winning conversations at trade shows, leveraging LinkedIn outreach, and navigating common sales objections. For new and aspiring entrepreneurs, Josh offers grounded advice on building with intentionality, focus, and long-term vision.

🔧 Tools mentioned: PhantomBuster for outreach automation

👉 Check out GhostFit Apparel
📸 Follow them on Instagram
💼 Connect with Josh on LinkedIn to learn more.

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