Listing leads are hard to get right now – we’re hearing that from agents everywhere.
In this episode of the HyperFast Agent Podcast, host Dan Lesniak interviews Listings Lab founder Jess Lenouvel. Jess will teach the method you can use to attract a steady stream of listing leads… so you can actually connect all of your buyer leads with homes.
Jess believes that “Hustle and grind” is a myth, and that real estate agents can succeed through a consistent and completely reasonable marketing plan.
Get ready to look at your marketing efforts in a new way - and get ready to make some changes that will both bring you more listings AND make your life easier!
IN THIS EPISODE
‣ Why your “I’m #1” messaging is falling flat with listing prospects – and what to post instead
‣ How to get referrals from people who’ve never even worked with you
‣ Lead-generating content: The 3 buckets you need (Authority, Personal, & Social Proof)
‣ How to be the “Approachable real estate celebrity” in your market
‣ Why raw, low-cost, video content might actually perform better than slick video ads
QUOTES TO SHARE
💬 “Way too many agents believe that they have to hustle and grind and suffer in order to be successful.” –
💬 “Become a marketer.” – Jess Lenouvel’s advice to new real estate agents
💬 “Personal content is actually one of the big missing pieces for most agents.” – Jess Lenouvel on the 3 elements you need in your real estate marketing mix
💬 “The more raw the video is, the more authentic it actually feels.” – Jess Lenouvel on why you shouldn’t over-produce your social media content
💬 “I think it’s actually a good thing, but we’re being forced to create value in 15 seconds.” – Jess Lenouvel on the rise of short-form video content
RESOURCES MENTIONED
🔗 The Listings Lab Facebook Group: https://facebook.com/groups/thelistingslab
Build Higher Revenue through PadSplit – With Fernando Corona
Helping Leaders Build Confidence, Clarity, and Create Community – With Ken Joslin
Creating Captivating Videos to Get More Eyeballs on Luxury Homes – With Dylan Tent
Engage Your Investors Throughout the Process – With Marcin Drozdz
Finding the Silver Lining in any Market – With Maria Quattrone
Flipping on Steroids: Multifamily Investments – With Sunil Chillar
Finding Support from Your Real Estate Teammates – With Drew Wadsworth
Navigating a Shifting Real Estate Investment Market – With Jason Lee
The Time to Perfect Your Craft is Here – With Susan & Paul Kadilak
Curating Deals and Leveraging Your Network – With Matthew Baltzell
It’s Back to Basics in a Transitioning Market – With Tim Harris
Your Way to a 7-Figure Profit– With Jess Lenouvel
Tactics & Habits of an Elite Closer – With Cole Gordon
People-First Wholesale Investing — With Lauren Hardy
The Mindset Strategy for Asset Management – With Rod Khleif
The Life-Changing Impact of Your Mindset – With Henry Washington
Your Team is Your Support System – With Audrey Graziano
The Foundations of a Luxury Real Estate Brand – With Damion Merry
Crushing Your First Year as an Agent – With Elisa Stephano
Understanding Every Side of a Real Estate Transaction - With Kristie Link
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
The Commercial Edge: Unleash the Power of People
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money