EPISODE SUMMARY:
It’s Launch Day for the 2026 Dream Planner Collection! 🎉
In this episode, I’m taking you behind the scenes of one of the biggest days of the year at Horacio Printing — from my early morning coffee and team huddle to the final sales numbers and lessons learned. You’ll hear what really happens during a live product launch, how we handled unexpected hiccups, and the powerful business advice that kept everything on track: Clarify and Verify.
If you’re dreaming of creating and launching your own paper product, this episode will give you the real-world look, inspiration, and encouragement you need.
WHAT YOU’LL LEARN:
What a full launch day looks like behind the scenes
How to handle last-minute problems and inventory mix-ups
The importance of team communication and preparation
My biggest takeaway from 12 successful launches
How to enjoy and celebrate your hard work on launch day
ABOUT ME:
I’m Polly Payne, CEO and founder of Horacio Printing. I’ve sold over 45,000 Dream Planners, Bible studies, and journals — and now I teach other dreamers how to do the same through Print School.
MENTIONED LINKS:
✨ Join the 5-Day Challenge: https://www.dreamprinting.co/challenge
✨ Free Print Training: https://www.horacioprinting.com/workshop
✨ Apply for Print School: https://www.dreamprinting.co/Print-School-2-0
✨ Get Your Paper Fix: https://www.HoracioPrinting.com
✨ Contact: help@horacioprinting.com
✨ Follow on Instagram: @_print_school
HASHTAGS:
#DreamPrintingPodcast #plannerbusiness #printschool #smallbusiness #entrepreneurship #dreamplanner #productlaunch