128: Josh Cobb: Why Your Marketing Numbers Could Be Damaging Your Brand

2017-10-05

When you are not getting the results you want, it is tempting to throw out the marketing tactic you are using and jump to another. You don’t need to look far for a real estate agency website with a blog that hasn’t been updated in over two years or a social media page that hasn’t been posted to in months. Just because something isn’t driving new business right away, doesn’t mean it won’t later. On this episode of Real Estate Pros, we discuss why cutting a marketing initiative short could ha...

When you are not getting the results you want, it is tempting to throw out the marketing tactic you are using and jump to another.

You don’t need to look far for a real estate agency website with a blog that hasn’t been updated in over two years or a social media page that hasn’t been posted to in months. Just because something isn’t driving new business right away, doesn’t mean it won’t later.

On this episode of Real Estate Pros, we discuss why cutting a marketing initiative short could have spelt long-term brand damage for one particular real estate business.

Read the highlights: stepps.com.au/podcast

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