Paula Danylevich: How To Create Hype For Your Band

Paula Danylevich is the founder of Hype Music, an independent publicity, specialty radio promotion, and artist consulting company based in Toronto, Canada.

Paula works with the likes of Sum 41, Matthew Good and past clients include Anthrax, Blondie, Hall & Oats, Mötley Crüe, Nickelback, Motorhead, Primus, ZZ Top.

In this episode, we discuss the dos and don'ts of releasing music, getting on playlists, creating your brand, and what you need to do before hiring a publicists.

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