This week we dig into the requirements to lead a personalization effort with Ben Malki of Dynamic Yield. Ben’s a big believer in the processes that drive leaders to succeed through personalization versus those who personalize without a plan. Join us to learn what successful companies do.
"Leaders succeed when there is accountability and ownership behind personalization efforts."
Please help us spread the word about building your business’ customer equity through effective customer analytics. Rate and review the podcast on Apple Podcast, Stitcher, Google Play, Alexa’s TuneIn, iHeartRadio or Spotify. And do tell us what you think by writing Allison at info@ambitiondata.com or ambitiondata.com. Thanks for listening! Tell a friend!
Ep. 129 | Next Generation Business Metrics with Jim Deiotte
Ep. 128 | Customer Data Privacy: Who Has The Right To Use It? with Richard Whitt
Ep. 127 | Getting To Know Your Customers with Moira McKenna
Ep. 126 | The New Normal For Retail with Denise Lee Yohn
Ep. 125 | Learning from Politics: How Momentum Impacts Your Business with Mike Berland of Decode M
Ep. 124 | How Not to Treat Customers Like Its 1980, Allison Hartsoe, Ambition Data CEO
Ep. 123 | Customer-driven Data Science with Albertsons Colleen Qiu
Ep. 122 | Lifelong Connections with Consumers with Jeff Nemeth at Ford
Ep. 121 | How Loyalty Programs Accelerate Recovery
Ep. 120 | Should you discount during COVID?
Ep. 119 | The Economics of Identity with Max Kirby of Publicis Groupe
Ep. 118 | How to Drive Change using Data Storytelling with Brent Dykes
Ep. 116 | Nine Questions to Unpack the Hype of ANY Technology Vendor
Ep. 115 | How to Build a Cost-Effective Customer-centric Technology Stack
Ep. 114 | The Rise of the New C-levels with Dave Mathison from CDO Club
Ep. 113 | The New Customer Segmentation with Forrester’s Brandon Purcell
Ep. 112 | How to manage through the COVID-19 crisis
Ep. 111 | How to grow your business using a North Star
Ep. 110 | Scaling a Startup with Data, Barkha Saxena, Poshmark CDO
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