StratFest 2021: A Review of the Day and Why the Old Ways Will Win in the “New Normal”
It’s Season 3 of Planner Parley and you know what that means: StratFest! Our team was there in full force to look at strategy from every angle, be it our humanity, our plurality, or our place in moving society forward. Join Steve Kozel, VP and director of strategy at OBP, Stefanie Zawack, senior strategic planner at Marcus Thomas, LLC, and John Roberts, chief strategy officer at Truth Collective as they recap what this year’s festival brought, taught, and challenged, and what it means for small agencies.
S3 EP5: Feeling Seen: How Diversity in Advertising Drives Business
S3 EP4: Proof that the client brief is broken, and what we can do about it.
S3 EP3: Brands and a point of view – shifting from purpose to purposeful
S3 EP2: The Art of Ugly in 2021
Season 2 Recap-Being 20/20 on 2020
S2 EP8: Agency Diversity & Inclusion for Our Time
S2 EP7: Lemon. How the advertising brain turned sour
S2 EP6: The Big-T Strategist
S2 EP5: Tech is not the idea. The idea is the idea.
S2 EP4: Strategy from the Client Side
S2 EP3: Content as Strategy
S2 EP2: The New Strange
S2 EP1: StratFest 2020 - The Virtual Sessions
EP10: Planner Parley Season Recap
EP9: Fostering Diversity
EP8: Agency Culture – Where Strategy Can Actually Flourish
EP7: Evoking Emotion Through Scrappy Strategic Research
EP6: Strategy Hacking
EP5: The Wild World of Comms Planning
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