Is this the end of ”do-not-reply marketing”? A hot take from Liz Miller at Salesforce Connections 2025

At Salesforce Connections 2025, Salesforce announced the Marketing Cloud Next - as the end of "do-not-reply" marketing. Is this a realistic goal for marketers? Is Marketing Cloud ready for the challenge? Time for a quick hot take from Constellation's Liz Miller, who was up for the challenge.