Call Center Growth Strategy: From Agent to CRO with Mike McGuire

Mike McGuire, Chief Revenue Officer at NobelBiz, joins First Contact: Stories of the Call Center to share his incredible rise from teenage call center agent to industry leader shaping the future of CX.

With decades of experience across fundraising, BPO operations, and technology, Mike opens up about the challenges of managing growth, balancing in-house and outsourced teams, and the real reasons why so many tech implementations fail. He also breaks down how AI is transforming contact centers today, where it still falls short, and what the future looks like for hybrid models of people, process, and automation.

Beyond the business side, Mike shares his personal journey of health and resilience, including how Ironman training helped him overcome burnout and sharpen his leadership edge. This episode is packed with insights for contact center professionals, CX leaders, and executives looking to scale smarter, adopt new technology, and stay ahead in a rapidly evolving industry.