The new Amazon metric that affects your rank

June 9th, 2025

Summary: Kevin King discusses Amazon's new Customer Experience (CX) Score that impacts rankings and Buy Box placement, Amazon's beta business-only targeting feature, TikTok's shift away from organic traffic, and Amazon's massive ASIN purge initiative "Bend the Curve."

Key Points Discussed:

• Amazon's new Customer Experience (CX) Score affecting rankings and Buy Box placement
• Beta feature for targeting only Amazon Business accounts with 3X higher returns
• TikTok phasing out organic traffic boosts for US merchants
• Amazon's "Bend the Curve" initiative to cut ASINs from 74 billion to under 50 billion
• Tactical wisdom from BDSS Dream 100: Destaney Wishon on Amazon & Beyond placements, Liran Hirschkorn on platform-to-product matching, Jon Derkits on larger font optimization
• Stack Influence gifting strategy for Prime Day success
• Answer engine tracking for AI search optimization

Links Mentioned:

• Webinar registration for "Silent Massacre" affecting 73% of Amazon sellers
• Stack Influence Platform (10% off code: BillionDollarSellers)
• PickFu testing platform
• Jon Derkits' weekly newsletter
• Prime Day campaign case study - 14X ROI
• How Jeff Bezos puts furniture in his penthouse

Hot Picks:

• Amazon pulls back again from running Google Shopping ads
• Behind the rapid decline of e-commerce search ads
• Temu loses 58% of daily users in USA due to de minimus & tariffs
• Amazon to ban fake reviewers and punish sellers

Stump Bezos Answer: YouTube commands 12.4% of all television viewing compared to Netflix's 7.5%

Mystery Link

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