Pub Date | A Book Publishing Podcast
Arts:Books
All authors want to know this burning question: HOW do I get my book into a physical bookstore? Well, it's complicated.
In this episode of the Pub Date Podcast, Dr. Jen Dorsey and Vanessa Campos break it down into two buckets: chain stores and independent bookstores. What are chain bookstores? Think Barnes & Noble and Books-A-Million and any other bookstore that has locations across the US. Buyers at these retailers work at the national level for the most part. But independently published authors can still reach these booksellers by getting to know them, the books they carry, and what is selling. Be sure to check their website, follow submission guidelines, get to know the buyer/bookstore manager.
What are independent bookstores? Or as we affectionately call them indies. These are the local bookstores in your neighborhood owned by an individual. (If you're not sure if there's one near you, then check out www.indiebound.org or www.bookshop.org to search your area.) For the indies, it's all about handselling and relationships. So be sure to form a relationship with your local indie BEFORE you have a book. Work with them to create an event around something OTHER THAN a traditional book signing.
Find an indie near you: www.bookshop.org/ or check out some of our favorite indies:
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Produced by OC Talk Radio at UCI Beall Applied Innovation
Producer: Paul Roberts, founder of OC Talk Radio
Executive Producer: Emily Carpenter-Pulskamp of Little Red Communications
Ep. 48: Career Changers Wanted: Discover the Path to Success in Book Publishing
Ep. 47: Spin-Offs and Sequels: Building a Content Ecosystem for Non-Fiction Authors
Ep. 46: Don’t Get Caught Out! An Author’s Guide to Protecting Themselves in Publisher Shutdowns
Ep. 45: Maximizing Your Book’s Potential with Foreign Rights
Ep. 44: Mailbag Episode: How to Boost Your Book’s Online Presence
Ep. 43: Unspoken Truths for Career Success with the Job Doctor Tessa White
Ep. 42: What You Need to Know Before You Self-Publish
Ep. 41: Is Your Book Cover Making the Cut?
Ep. 40: Overcome Procrastination and Unlock Your Writing Potential with Lisa McFadden
Ep. 39: Think You Need a Book Publicist? Marissa Eigenbrood of Smith Publicity and Vanessa Campos Talk Through It
Ep. 38: How to Sell Your Books in Non-Bookstores (yeah, we’re talking airports!)
Ep. 37: Book Distribution 101: How to Sell Your Book Around the World
Ep. 36: How to Turn Your TED Talk into a Book
Ep. 35: How to Launch Your Book Like a Product
Ep. 34: What’s The Best Option for Your Business Book: Hardcover or Paperback?
Ep. 33: Indie vs. Small Press Publishing
Ep. 32: How to Find and Work with a Literary Agent with guest Wendy Keller
Ep. 31: How to Promote Your Book on Twitter with Ray E. Boomhower
Ep. 30: Leah Hernandez on Helping Young Authors Get Published
Ep. 29: Things You Wish You Knew About Publishing But Were Afraid to Ask
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