The Female Entrepreneurs: Women in Franchising Roundtable with The Perfect Franchise

Join Andrea Floyd in a special episode of The Perfect Franchise podcast featuring a roundtable discussion with two of her fellow consultants, Emily Anderson and Julia Berman, and a recent client, Rebecca Hediger. They dive into the growing role of women in business ownership and franchising. Rebecca shares her personal journey of leaving corporate America to find a fulfilling career as a franchise owner. The group discusses how women often approach the evaluation process differently, focusing on a holistic, values-driven approach. They also tackle common fears and misconceptions, celebrating the versatility and inherent skills women bring to franchising, and highlight the importance of mentorship and community within the franchise world.

Highlights:

• The Changing Landscape of Franchising: The episode opens with a discussion on how women's business ownership is on the rise, with statistics showing a 10% increase in female franchise ownership over the last 20 years.
• A Client's Journey: Rebecca Hediger shares her story of leaving corporate America, her years of contemplation, and how working with The Perfect Franchise helped her find the right path and the confidence to take the leap into franchise ownership.
• Holistic Approach to Evaluation: Emily and Julia explain that women often evaluate franchises with a broader lens, considering not only financial metrics but also how the business aligns with their personal values, work-life balance, and family life.
• Finding the Right Fit: Rebecca talks about what ultimately led her to choose the pet-care franchise, Woofie's. She highlights the importance of financial realism and, most importantly, the supportive, collaborative leadership of the founders.
• Busting Misconceptions: The panelists address the fear many women have about entering male-dominated industries or feeling "out of the game" after a career break, especially for stay-at-home moms.
• Celebrating Versatile Skills: The discussion emphasizes that skills learned in different careers, and especially as a stay-at-home mom (e.g., multitasking, project management), are highly transferable and valuable in franchise ownership.
• The Power of Community and Mentorship: Rebecca shares how her franchise family and internal support teams were fundamental to her success, providing a level of mentorship and collaboration she never experienced in the corporate world.
• Final Advice for Women: The episode concludes with powerful advice for women considering franchising: don't let indecision hold you back, believe in yourself, and remember that the rewards far outweigh the risks.

Are you a woman ready to take control of your career and find a business that aligns with your passions and values? This episode is for you. Explore your potential in the world of franchising and discover a path that celebrates your unique skills and abilities.

 

📌 Stay Connected: 

Visit our website: www.theperfectfranchise.com 

Kris Simonich: LinkedIn | Email: kris@theperfectfranchise.com 

Andrea Floyd: LinkedIn | Email: andrea@theperfectfranchise.com

Rebecca Hediger: https://www.linkedin.com/in/rebeccahediger/

Emily Anderson: https://www.linkedin.com/in/emilyanderson4/

Julia Berman: https://www.linkedin.com/in/juliaberman11/

Produced by The Perfect Franchise

 

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