#233 - In Medias Res

2019-06-21

JAMES BOND movies are know for powerfully capturing the attention of the audience with an opening sequence that becomes impossible to look away from. ⁣⁣Can you hold the attention of powerful people?⁣⁣Holding ATTENTION requires INTENTION. ⁣⁣The most powerful way to focus INTENTION is in a container of a POWERFUL STORY that has the audience join the protagonist already in the middle of the action. ⁣⁣The latin term for this device is “In medias res” or “in the middle of things.” Every James Bond movie starts this way, ...

JAMES BOND movies are know for powerfully capturing the attention of the audience with an opening sequence that becomes impossible to look away from. ⁣
⁣
Can you hold the attention of powerful people?⁣
⁣
Holding ATTENTION requires INTENTION. ⁣
⁣
The most powerful way to focus INTENTION is in a container of a POWERFUL STORY that has the audience join the protagonist already in the middle of the action. ⁣
⁣
The latin term for this device is “In medias res” or “in the middle of things.” Every James Bond movie starts this way, but so does Homer’s Odyssey and Shakespeare’s Hamlet. ⁣
⁣
So why not your sales presentation?⁣
⁣
When you take the time to really capture the attention of your audience with intention you give them a gift!⁣

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Music Credit: Jeremy Tyler "Undercover"

https://itunes.apple.com/us/album/maybe-youve-felt-this-way/1231973314

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