Advisor2Advisor Podcast - Episode 2: Marketing

On this episode, Scott and Pat discuss technology and why without a savvy digital marketing approach, your business will likely never reach its potential. They then talk about the changes to Hanson McClain’s Money Matters, their 20-year old radio program that broadcasts on flagship stations throughout the West. Lastly, they welcome Hanson McClain’s Brad Boekestein, a digital marketing expert, who discusses what’s next for marketing in the advisory sector.