On today’s show, I talk to creative consultant Casey Zhang. I had been casually social media-stalking Casey for a few months before I reached out, so I already knew how talented she is and what a great eye she has before I arrived a...

On today’s show, I talk to creative consultant Casey Zhang. I had been casually social media-stalking Casey for a few months before I reached out, so I already knew how talented she is and what a great eye she has before I arrived at her dreamily minimalist apartment. She got her start on staff at brands like Urban Outfitters, Etsy, and Glossier, and now she mostly works with small independent brands like Peet Rivko and some larger brands like Blue Bottle. She does everything from social media strategy to art direction to photoshoots—she’s basically a one-person show. On the podcast, we talk about:

• How important it can be to take advantage of staff jobs with scrappy teams so that you can soak up as much experience as possible early on

• The perks of maintaining a detailed income spreadsheet (and where to find an *awesome* template)

• How much laundry you can get done when you work from home

I’m doing laundry right now! In the middle of a Tuesday! The perks of inconsistent income are real!

 

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