Applying High-Yield Tourism in Dynamic Asian Markets

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High-Yield Tourism

Business:Marketing

Applying High-Yield Tourism in Dynamic Asian Markets

2024-05-05

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In episode 2, Gary and Jens discuss High-Yield Tourism within Asia Pacific’s dynamic growth context. The journey takes us from Thailand and Singapore to China, Japan and South Korea and Mongolia and Saudi Arabia. Travellers across the region are living out their lifestyle passions when they travel - and destinations and tourism brands are seeking to respond. But visitor numbers are rising fast once again bringing new challenges. Plus, does backpacking in Asia fit the high-yield model?