Pitching stories or ideas to the media is hard. Each episode, author and journalist-turned PR, Helen Croydon interviews a commissioning editor, writer or producer at a high profile media outlet on what, why, who and when they commission a story. With a few of their best anecdotes from the newsroom too.
If you’ve ever wondered how the news is made and where journalists find interviewees, this is a fascinating listen.
The Media Insider: Episode 3 - Red, Good Housekeeping and Prima commissioning editor, Ella Dove
The Media Insider: Episode 2 - easyJet Traveller Magazine editor Jonny Ensall shares his tips on how to pitch and what content he looks for.
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