How big retailers can align marketing, e-commerce and social media
On today's episode we sat down with Sebastian Lillelund, Marketing Manager at POWER, and Joakim Sigvardt, E-commerce Manager at POWER, and unpacked a crucial topic - How to get all elements of your marketing aligned and working towards the same goals.
They shared their experience building the POWER brand from the ground up and where they focus their attention on today. We covered social media, live streaming, live shopping, authentic marketing, and much much much much more...
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