Business:Management & Marketing
Building Trust and Digital Leadership: Interview with Paul Mugge, NC State University and Haroon Abbu, Bell & Howell
IRI’s Lee Green interviews Mr. Mugge and Dr. Abbu on their recent book titled, Trust: The Winning Formula for Digital Leaders, a Practical Guide for Digital Transformation. They, along with Gerhard Gudergan of RWTH Aachen University, Germany, explore how “building trust”—and NOT their technological competence —sets the leaders of this phenomenon apart.
It is Free