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DemandGen Radio

DemandGen Radio

Business

#246 Building a Culture that Embraces Change & Innovation

#246 Building a Culture that Embraces Change & Innovation

2022-04-28
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Marketers are natural agents of change, but for Gary McRae he started his career as another kind of agent. By serving as a homicide detective in London, Gary learned transferable skills that make him an exceptional marketer.

In this episode, David interviews Gary McRae, Senior Marketing Manager of Brand & Channels at Baker McKenzie. Gary shares what it takes to be a great marketer, and how leaders can create environments that allow teams to thrive.

Listen as David and Gary discuss:

  • Why trust is the building block for growth.
  • The importance of challenging the status quo.
  • How to listen to non-verbal cues.
  • Why hard, candid discussions will make your team successful.

Check out the resources mentioned:

  • David Lewis' LinkedIn
  • Gary McRae's LinkedIn
  • Radical Candor
  • DemandGen TV

To hear this episode and many more like it, subscribe on Apple Podcasts, Spotify, or on DemandGenRadio.com or search for DemandGen Radio in your favorite podcast player.

view more

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