Hip-hop is a phenomenon that has captured hearts around the world. Its musical form ranges from party anthems to critical social commentary. But the genre plays another role: it is an influential soft-power tool for the United States. Like its predecessors jazz and rock, hip-hop is utilized by the U.S. State Department to connect with young minds, and its unique ability to inspire goodwill toward the United States offers a significant advantage over adversaries such as China and Russia. How did hip-hop become a go-to diplomatic instrument?
Toni Blackman (Alumni Outreach Director, Next Level)
Mark Katz (John P. Barker Distinguished Professor of Music and Director of Graduate Studies, University of North Carolina at Chapel Hill)
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