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In the last few years, Shein has gone on to dominate the world of fast fashion like no other.
With hundreds of new clothes being added to the site every single day at the cheapest rates you can ever imagine, it’s no surprise that the $100 billion dollar company is now Gen-Z’s favorite place to shop.
How did it all happen? We're going over the amazing rise of Shein!
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BOOKMARKS:
00:00 - The Amazing Rise of Shein
00:38 - How Shein Started
01:29 - Shein's Digital Marketing & Social Media Use
02:32 - Shein App Algorithm & Marketing Strategies
03:13 - Shein Manufacturing and Production Process
04:31 - Shein VS. Other Fast Fashion Brands
05:52 - Shein During the COVID-19 Pandemic
06:29 - Shein VS. Amazon
07:01 - Shein International Sales and Success
07:33 - What the Future Looks Like for Shein
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