E192: Creating the Perfect Pre-Order Experience On Shopify - Oli Woods, PreProduct - THE ECOMMERCE EDGE Podcast - 18 February 2023

• Oli is the Founder of PreProduct - https://preproduct.io/
• PreProduct is a pre-order app for Shopify
• PreProduct supports ‘pay later’, ‘pay now’ & deposit-based pre-orders
• PreProduct keeps customers in the loop with front-end wording, a customer portal and email campaigns
• PreProduct helps merchants improve their cashflow and gauge demand for new products in advance
• In this episode, Jason and Oli discuss how eCommerce pre-orders can create better business outcomes for merchants and a better digital experience for their customers