Championing Client Experience - Chad Person - Fractional C-Suite Retreat - Episode #51
On this episode of The Fractional C-Suite Retreat, we’re joined by an accomplished B2B marketing executive with more than 20 years of experience leading marketing and sales initiatives for B2B enterprises. He has developed deep expertise in areas like marketing strategy, messaging, positioning, product and corporate rebranding. Today’s guest is a CMO at yorCMO, Chad Person. Joe sits down with Chad to learn about why client experience is so important, which KPIs and metrics matter the most, and how B2B buyers have changed.
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