Event Planning + Knowing Your Audience: A Conversation with Annette Hicks, CMP

In this episode, we talk to Annette Hicks, CMP, vice president of meetings & events for the Texas Food & Fuel Association. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for a timely conversation about the future of association event planning, cutting costs, creating amazing RFPs, the importance of mentorship, and advice for young professionals starting in the hospitality industry. Oh, and we learn a valuable lesson: Don't mess with people's bacon!

This episode is sponsored by Visit Corpus Christi.  

Better By Association is produced by Association Briefings.