Jay is the Founder & CEO of B2B Squared - https://b2b-squared.com
Jay is a specialist B2B eCommerce Consultant that has helped many medium and large B2B enteprises through their digital transformation and eCommerce enablement process
Jay is also the head of B2B eCommerce Management at Danone - a global food & beverage manufacturer based in Paris France
In this episode, Jason & Jay discuss how B2B brands can accelerate their digital transformation journey through smart processes that cover all the major bases on the way to creating transactional eCommerce capabilities