143 - Boosting Sales Performance: Expert Strategies and Advice from Dionne Mejer

Introduction:

- Host introduces Dionne Mejer, a guest with a strong background in sales and inside sales, who now runs her own business.

- Dionne shares that she initially didn't want to be in sales but found her passion for technology and building relationships.

- Host emphasizes the importance of sales skills in any profession and encourages everyone to learn sales.

 

Background:

- Dionne provides insight into her company, Inside Sales By Design, which focuses on creating and revamping sales infrastructure for organizations.

- They offer services such as blueprint creation, framework development, job descriptions, onboarding, and interview support.

- Recently, they have been working on driving adoption and utilization of technology tools within organizations.

 

Driving Adoption of Technology:

- Dionne highlights the challenge of getting sales teams to embrace and utilize technology tools effectively.

- Many organizations focus more on tracking and monitoring rather than empowering salespeople.

- Inside Sales By Design takes a more agile approach, encouraging organizations to start small and gradually integrate technology into daily practices.

- They begin by identifying keywords and successful sales pitches, transcribing and tracking their usage to encourage adoption.

Top Performers in Sales:

- Dionne discusses the traits she has observed in the top 10-20% of sales reps.

- These individuals demonstrate ownership, focus, and resourcefulness, with a clear vision of their goals.

- They excel at filtering out unnecessary elements and prioritize effective conversation and frictionless selling.

- The motivation behind their behaviors drives their success.

 

Embracing Innovation and Change:

- Host and Dionne discuss the importance of salespeople recognizing the need to innovate.

- They explore the concept of stream ownership and how reps can take ownership of their sales processes and adapt to changes.

- Cultivating a mindset of innovation and embracing change helps salespeople stay ahead in a competitive market.

 

Conclusion:

- Host concludes the episode, thanking Dionne for sharing her insights and experiences.

- Encourages listeners to embrace sales skills and highlights the value of creating and fostering strong relationships in sales.

Contact :

Host Contact Information - Chris Freeman

LinkedIn - http://linkedin.com/in/chrisfreeman

Facebook - https://www.facebook.com/chris.freeman.9461