The Uniformer: Emblems and Patches - Crafting Excellence with Richard Hirsh of Penn Emblem

In this episode of The Uniformer, Rick Levine, Executive Director of NAUMD, sits down with Richard (Rich) Hirsh, National Sales Manager at Penn Emblem. They delve into the intricacies of the uniform industry, particularly focusing on Penn Emblem's distinct operations. Rich explains his multifaceted role, which includes generating sales, training new salespeople, and managing a five-member sales team that covers both the business's direct sales and uniform rental sides.

Rich illuminates the differences between emblems and patches, emphasizing the rigorous construction needed for industrial laundry durability versus the broader product offerings for direct sales. He also shares insights into how Penn Emblem innovates to meet diverse market needs, from high-detail applique for direct sale clients to durable emblems for uniform rentals.

The conversation takes an interesting turn as Rich recounts his career journey, from working with brush manufacturing in China to joining Penn Emblem 15 years ago. He highlights the importance of being a problem-solver and solution provider, customizing products to meet specific client needs and applications.

Rich also touches on the evolving nature of sales, the blend of traditional and modern techniques, and the supportive culture at Penn Emblem that allows employees to thrive. He encourages young people to consider a career in the dynamic and ever-evolving uniform industry, where innovation and creativity are key.

Tune in to learn more about the uniform industry and hear Rich’s unique perspective on managing sales, innovation, and adapting to market demands.

More info about Penn Emblem at https://pennemblem.com/

More info about the NAUMD at https://naumd.com