DEMOCRACY! We love it. Especially when it goes our way…and involves wine. But do democracy and wine meet anywhere? Sure, the Greeks drank plenty of wine and invented the concept, but what about today? Where are the winemaking heroes prepared to put big decisions back in our hands?
Wait…should we leave non-experts to make such large and groundbreaking decisions?
One man who has proved democracy is alive and well, and can be found in the wonderful world of wine is Alex Brogan (not an IWSC 30 Under 30 Winner as some mistakenly think) founder of The Not Yet Named Wine Company. Avid listener of the show will have heard not only his name before, but also the man himself; he appeared as a special guest on our well thought out live episode at The Sampler way back when.
In today’s episode Lee (Ferg’s got a problem with his gravity and is still floating around the winery) talks to Alex about the origin of The Not Yet Named Wine Co, the first (discounting a one off American project over a decade ago) the bring democratic principles to the wine drinking masses. From concept to first vintage, we explore how the concept has progressed and understand more about the kind of options the community are able to make and influence.
TNYNWC is more than just the wine though, with discussions and votes involving names, labelling, and many other things too. Also, the community involved have access to special events and Dictator Wines. Talking of events, there is still time for you to join an Arrival Party this Saturday 27th July…hit the social medias of TNYNWC website to join the fun.
Beyond this we focus on the impending vintage 5, which will see Alex travel to Slovenia to carry out the demands of his faithful followers…and there is still time for you to join the action. As well as this, Alex shares stories of how the project is connecting people across continents, school trips, and an incident with a pig.
With huge thanks to Alex for his time and sharing his fabulous story; we’re huge fans of this business and think you will be too.
TM&TM: THE NOT YET NAMED WINE CO. available to castdown from your podloads on Thursday morning.
@fergelias @wineman147 @alexanderjbrogan @notyetnamedwineco #wine #podcast #winecast #winetime #notyetnamedwineco #democracy #vote #voting