66. Helping Mission Driven Messengers Build A Personal Brand with Brand Strategy Expert Larissa Salazar
Turn Your Reputation into Revenue >> Book Your FREE Brand Call today: https://freebrandcall.com/rpp/?affiliate_code=177226
In this conversation, Jess and Larissa Salazar, Brand Strategist with Brand Builders Group, discuss the importance of building a personal brand. Larissa is Jess’ coac and they have been working together for the past nine months on this podcast and other goals Jess has, and today Jess offers you the opportunity to learn from Larissa.
Larissa explains that a personal brand is a digitization of one's reputation and that everyone already has a personal brand, whether they realize it or not. Larissa emphasizes the need to be intentional with how one shows up and the importance of authenticity in building a personal brand. She also discusses the significance of identifying the problem you solve and the power of having a unique perspective.
Larissa addresses the idea of niching down and explains that focusing on one area of expertise can lead to breaking through the invisible wall and gaining trust, allowing for the expansion of topics and interests. She emphasizes that personal branding is a long-term game and that reputation is key. Larissa also encourages individuals to build relationships before they need them and to view their personal brand as an integral part of their business. She shares her personal passion for helping young women break free from traditional paths and embrace their unique journeys. Larissa's love for people and her ability to see the good in others shines through in her work as a strategist.
Turn Your Reputation into Revenue >> Book Your FREE Brand Call today: https://freebrandcall.com/rpp/?affiliate_code=177226
Follow Brand Builders Group: https://www.instagram.com/brandbuildersgroup/
Follow Larissa Salazar on Instagram:https://www.instagram.com/larissasalazar/
Connect with Larissa on LinkedIn:https://www.linkedin.com/in/larissa-ann-salazar/
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