The $14,000 Lesson

Julia O’Grady is the “chief futurist and head of schmoozing” at ITM Events based in Ottawa and has been in the industry for more than 15 years.

O’Grady is a fierce advocate for elevating the business proposition of the industry while promoting an approach that respects all stakeholders.

You’ll be captivated by her story of her losing $14,000 on a program and how that experience changed her entire approach to her business. And you’ll walk away with lots of actionable tips— and a handy pricing worksheet (see link below).

Guest: Julia O’Grady, Chief Futurist, Head of Schmoozing, ITM Events 

Resources:

Get O’Grady’s Event Pricing Worksheet here >

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We hope you enjoyed this episode of Ignite Your Events. Stay tuned for more inspiring stories and practical advice to elevate your business events!

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