How RealAs.com used owned, earned and social media to build its brand from the ground up
Josh Rowe is CEO of RealAs.com, a free website and app that helps homebuyers and investors find their next property.
RealAs.com is still a relatively new business but what Josh and his team have been able to do in a very short space of time is leverage the power of social media, content marketing and strategic media relations to build visibility in the marketplace, to connect with consumers and position themselves as a prominent voice in real estate circles.
In this episode of the PR Warrior Podcast, Josh takes us behind the scenes of how RealAs.com approaches its content marketing, how it uses social media and the importance of having a company CEO -in this case, Josh – out, loud and proud on social media.
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