Business:Management & Marketing
Creating that elusive surprise for our customers.
This weeks' guest is Noah Fleming, author of Evergreen: Cultivate the Enduring Customer Loyalty That Keeps Your Business Thriving. In this episode, he talks about how we can better understand our customers and create that elusive surprise and delight we always strive to offer them. His new book is The Customer Loyalty Loop: The Science Behind Creating Great Experiences and Lasting Impressions LISTENERS! Meet our guest, Noah Fleming: "Having worked with companies from $2M – $5B in annual revenue, I show my clients how to find the most relevant leverage points to create lasting positive change in companies of any size. If you want to discover a goldmine of profits hiding inside of your business, and then add them straight to your bottom line, give me a call. I'm also the author of the Amazon #1 bestselling book in the categories of Sales, Marketing, and Customer Service – EVERGREEN: Cultivate The Enduring Customer Loyalty That Keeps Your Business Thriving, and the forthcoming book, THE CUSTOMER LOYALTY LOOP The Science Behind Creating Great Experiences and Lasting Impressions. Bottom line … since 2005 I've been the trusted source for coaching and consulting to thousands of business owners, executives, and individuals looking to dramatically grow their businesses, leveraging the hidden assets they already have in place." ----------------------- BONUS BOOK REVIEW IN THIS EPISODE: Robert Cialdini's brand new book: Presuasion: The Revolutionary Way to Influence and Persuade. Customer Marketing Radio is generously sponsored by Influitive Influitive’s advocate marketing platform enables companies to activate customer, partner and employee advocates at scale, bridging fragmented customer-focused programs to systematically reach more advocates and get them to do more advocacy.view more
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