Marketing Live - Breaking Silos in Higher Ed
Silos in higher education aren't limited to the departments within your immediate structure. Silos exist across campus. You see them among academic units, athletics, and business operations. More appear in foundations and student support services. Higher ed builds silos to keep focus in one space. Too often this practice ignores interdisciplinary opportunities. The result: silos are not aligned with university priorities. A perfect storm of change is forcing us to break down these silos – technology, the great recession, new demands for transparency, accountability, and cooperation from students and leadership. Tune in to this episode of Marketing Live and learn how to break down silos using technology. We'll also discuss creating intentional connections with staff members. Some tactics include special projects, staff development, and internal hiring processes.
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