Business:Management & Marketing
An Entirely New Way to Write a Book - JT McCormick on Ready Set Grow
Host, Laura Patterson interviews JT McCormick, CEO/President of Book in a Box for her new monthly program: Ready, Set, Grow!
Ready, Set, Grow! is to provide a venue for CXOs to share their insights on what it takes to successfully achieve organic growth, lessons learned, the role they believe Marketing needs to play in growth and how they measure Marketing’s contribution beyond this “quarters” revenue.
"JT McCormick is currently the President and CEO of Book In A Box, a publishing company that’s created an entirely new way for you to write a book. The company has worked with more than 750 authors and was recently ranked in their category as the #2 best company to work for in Austin.
Previously he was the President of Headspring Software, and helped grow it to a multi-million dollar 100+ person company which was repeatedly ranked as one the best places to work in all of Texas. JT is also the author of "I Got There: How I Overcame Racism, Poverty, and Abuse to Achieve the American Dream." His book tells the story of how he worked his way out of poverty, starting his career cleaning toilets and eventually becoming the President of multiple companies.
Over the past five years, JT has mentored at-risk youth in the juvenile justice system as well as youth within low economic communities. He has also coordinated Backpack Drives for numerous elementary schools in low economic communities, providing over 3,000 backpacks filled with school supplies for students.
JT’s work has been featured on CNBC, Entrepreneur, Forbes, Inc and many others. He lives in Austin, Texas, with his wife, Megan, and their three children Ava, Jaxon and Elle."
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