19: Rishi Dave of Vonage: The Value of Playbooks, The Politics of Being CMO and What Makes Marketing So Great
Can marketing playbooks be one-size-fits-all? Are analysts actually worth the cost? In this episode of CMO Confessions, Joe Hyland talks marketing chops with Rishi Dave, CMO of Vonage. Tune in to learn what it takes to be a CMO.
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Follow Rishi on Twitter: @RishiPDave
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