Content Marketing World - Cathy McPhillips - Hard Corps Marketing Show #88
Content is everywhere, so much that without strategy, it will be under utilized. How can marketers maximize their content marketing to get more buyer data, track ROI, and prioritize their efforts? What if there was an event that a marketer could go to, to get armed with practical strategy for maximizing content marketing?
A Marketing Leader, Digital Strategist, and the VP of Marketing at the Content Marketing Institute, Cathy McPhillips, lights the path for marketers to find Content Marketing World, an event where marketers can grow and learn to better their content marketing. Check out this episode for all the details and a marketing executive’s strategic approach.
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